William Thomas Digital
William Thomas Digital is building one of North America’s leading Digital Messaging, CRM and personalized experiences agencies$1. .$1
Email Marketing • Digital Messaging • CRM • Customer Experience
51 - 200
Marketing Technology Architect
August 28
🏢 In-office - Toronto
William Thomas Digital
William Thomas Digital is building one of North America’s leading Digital Messaging, CRM and personalized experiences agencies$1. .$1
Email Marketing • Digital Messaging • CRM • Customer Experience
51 - 200
Description
• Seeking a Marketing Technology Architect to lead enterprise marketing technology implementation and transformation projects. • Serve as a thought leader in using technology and content to connect with consumers in meaningful ways. • Align digital strategy with clients’ business goals and objectives. • Responsible for the overall technological direction for clients.
Requirements
• 6+ years of experience including Agency or Consulting experience • Excellent interpersonal skills, with the ability to conceptualize and communicate highly detailed technical concepts to technical and non-technical audiences. • Experience in a technical leadership role designing, building, and executing complex automated campaigns in a leading ESP, such as Salesforce Marketing Cloud/ExactTarget, Oracle Responsys or Eloqua, Adobe Campaign, Epsilon, Acxiom, Yesmail, etc. • Experience leading enterprise scale digital transformation projects and a solid understanding of: Solution design and architecture, Relational database concepts, with exposure to SQL, Data management, segmentation, and ETL best practices, Scripting and query development, Web analytics, Customer Data platforms, MarTech stack architecture • The ability and desire to roll up your sleeves and build, solution, troubleshoot and execute in the platform when necessary
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