Integrated Marketing Manager - Hospitality

July 3

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Lightspeed (Formerly SEOshop)

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SEOshop is now part of the Lightspeed family$1. !$1

Webshop platform • E-commerce • hosting • customer support • apps

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Description

• As an Integrated Marketing Manager, Hospitality, you will develop and head up regional lead generation strategies through online and offline marketing campaigns. • Reporting to the Senior Director of Marketing, NoAM - you will be responsible for designing, planning and executing your quarterly and yearly marketing roadmap on time, and to budget. • Working in close collaboration with our Performance Marketing, Design, Content and Events Marketing teams you’ll be responsible for driving TOFU growth, optimizing conversions through the funnel, and working on brand campaigns.

Requirements

• Solid experience developing and leading marketing roadmaps, campaigns and projects from customer insight to ideation and execution. • A strategic and analytical mind with a customer-centric focus and ownership mentality to deliver on business objectives and high-growth targets. • Strong mastery for identifying marketing opportunities for new customer acquisition and for growing an existing customer base. • Excellent collaborator with experience working with Product, Marketing and Sales leaders of various levels. • Strong project management and communication skills to lead and influence multiple stakeholders to meet project objectives and deadlines. • Ability to write data-driven marketing briefs to inform and demonstrate the ROI of the marketing campaigns to launch - translate the brief into clear marketing deliverables and Jira tickets. • Superior analytical skills with proven data tools experience including Salesforce, Looker, etc. • No-limits mindset, creative flair, initiative and positive attitude to convince and lead people and teams from different departments.

Benefits

• Lightspeed RSU program (we are all owners) • Flexible working policy; 3 days per week in the office • Health insurance • Health and wellness benefits • Possibility for transit fees to be covered • Paid leave assistance for new parents • Linkedin learning • Volunteer day