Account Based Marketing Specialist

4 days ago

🔄 Hybrid – Toronto

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Achievers

Change the Way the World Works™

Global Rewards • Employee Engagement • Employee Recognition Software • Rewards and Recognition • Social Recognition

201 - 500

💰 $24.5M Series C on 2011-09

Description

• Achievers Employee Experience Platform empowers recognition and aligns employees to company goals. • Join a diverse team focused on innovative Account-Based Marketing strategies. • Collaborate with sales and marketing to create data-driven, personalized campaigns. • Expand ABM playbook and scale successful strategies across the organization. • Manage and optimize performance of ABM programs with creative execution.

Requirements

• At least 2-3 years in B2B, preferable SaaS experience developing and executing account-based marketing campaigns and plans. • Proven revenue generation success and a demonstrated understanding of key account marketing mix optimization is a must • Experience with CRM and marketing automation tools such as SalesForce and Marketo are highly desired • Experience with vendors in our current ABM toolkit such as Demandbase, LeanData, Drift and Sendoso a plus • Possess a solid understanding of digital marketing strategies, both inbound and outbound • Relationship management skills with ability to build rapport, influence and deepen relationships with stakeholders • Ability to project management larger workstreams at the same time as multi-tasking many plays that are on the go • Ability to take the occasional call outside of standard working hours to support our colleagues in EMEA and APAC. • Degree in Marketing or a related field • Goal & detail oriented, structured, process led, with an analytical mindset. • Must be a self-starter and must be able to work individually and with diverse teams.

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