Marketing Manager

15 hours ago

🏢 In-office - Toronto

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Paidiem

The All-In-One Workforce Management & On-Demand Payments Platform

Earned Wage Access • Income on Demand • Payroll Financing • Payroll Funding

11 - 50

Description

• The Marketing Manager is a key member of the team working closely with the CEO and leadership team. • This position requires both a visionary and a master practitioner with creativity, hustle, and communication. • Identify opportunities to accelerate growth by building and overseeing customer acquisition and retention strategies. • Create a consistent brand that is top-notch quality in visual aesthetic, multimedia, voice, and experience. • Build, develop, and inspire a team of thoughtful and driven individuals. • Collaborate with leadership to refine company vision, strategic priorities, forecasts, and budgets. • Cultivate partnerships with Sales, Customer Success, Finance, Engineering, and Revenue Operations teams. • Build and optimize processes across the marketing organization while eliminating redundant processes. • Optimize our marketing technology stack for pipeline growth and analysis. • Define, measure, and optimize quantifiable business, customer, and financial metrics and goals.

Requirements

• Post-secondary education in a related field • 5+ years of experience in marketing, B2B (and preferably also B2C) marketing. • A strong track record of compelling work for B2B SaaS and/or Tech companies. • Prior experience working in a Leadership position at a high growth startup. • Experience in account-based marketing, demand generation, digital marketing, event and content marketing, referral marketing, and community-driven marketing. • Experience managing multiple projects, with tight timelines, in a fast-paced environment, with multiple stakeholders. • Looking for ways to improve efficiency with enablement tools, automation, or analytics. • Ability to move seamlessly between strategy and execution. • Ability to influence peers and clients exceptionally. • Proven track record meeting and exceeding targets of increasing impact and scope. • Demonstrated team player and highly collaborative. • Exceptional organizational and communication skills.

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