Digital Advertising That Works as Hard as You Do.
Digital Advertising • Programmatic Advertising • Social Advertising • SEM • Digital Analytics
September 6
🏢 In-office - Toronto
Digital Advertising That Works as Hard as You Do.
Digital Advertising • Programmatic Advertising • Social Advertising • SEM • Digital Analytics
• Strategic Leadership: Lead the product and business-planning processes for cross-functional teams, driving product strategy. • Advanced Market Analysis: Conduct in-depth market research, competitive analysis, and identify strategic partnerships from a return on investment (ROI) and build-vs-buy perspective. • Lifecycle Management: Oversee the entire product lifecycle, from conception to release, ensuring the timely delivery of product advancements that align with business objectives and customer needs. • Cross-Functional Collaboration: Work closely with engineering, marketing, sales, and production teams to ensure successful product development and launch, balancing resources and priorities across the organization. • Product Evangelism: Act as a product evangelist, promoting the product's story internally and externally, and representing the company in customer interactions to gather feedback and drive adoption. • Innovation and Differentiation: Identify gaps in the market and develop innovative solutions to differentiate the product offerings, leveraging advanced technical and market knowledge. • Team Syncs: Regular syncs with data science and engineering team members to ensure alignment, focus, and team cohesion. • KPI and Metrics Management: Define and track success metrics for products, using data-driven insights to optimize product performance and inform strategic decisions.
• Proven Track Record: Demonstrated success in managing all aspects of a product throughout its lifecycle, with a strong background in product management and strategy development. • Technical Expertise: Solid technical background with experience in software development, web technologies, and familiarity with agile methodologies. • Leadership and Influence: Strong leadership skills with the ability to influence and work effectively with cross-functional teams and senior executives. • Education: A master's degree in a relevant field such as business, computer science, or engineering may be preferred, along with extensive experience in the industry. • Communication and Presentation: Exceptional communication skills, with the ability to present complex ideas clearly and persuasively to diverse audiences.
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