Director, Influencer Strategy & Operations

August 21

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AdParlor

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Digital Marketing Solutions. Exceptional Results.

Facebook • Agency & Brand Advertising • Twitter • Direct Response • Brand Awareness

11 - 50

Description

• Work in close collaboration with account leads and team members to design and deliver best-in-class influencer marketing campaigns across clients in various verticals • Build strategic social influencer strategies and cross-functional campaigns to align with clients goals and objectives • Work closely with Sales and Marketing teams on the ideation and execution of proposals, RFP/RFI and pitches to support new business growth • Foster and maintain productive and influential client relationships and provide strong counsel to clients on best practices across the digital landscape • Identify solutions and work with teams and independently to drive client success and grow relationships • Serve as expert in both the flat rate and performance-based creator space, working alongside digital marketing, brand, and user-acquisition teams to achieve objectives • Cultivate a culture of growth, collaboration, and innovation across the team • Work closely with Sales on supporting business growth and targeting efforts • Manage financials, including budgets and billing, projections and staffing • Lead and mentor a team of Account Managers and Account Coordinators • Build out scalable processes and SOPs to ensure consistency across team members • Continue to innovative and evolve with the ever-evolving digital landscape to create a best-in-class offering • Support the creation of thought leadership content to support marketing initiatives • Actively track team progress and timelines through Asana • Ability to interpret data and turn that into valuable insights and optimization recommendations

Requirements

• 8+ years of experience driving and executing social media campaigns; with at least 5+ years driving influencer marketing campaigns specifically • 3+ years people leadership experience • Strong understanding of the full influencer marketing landscape - including content amplification and performance-based partnerships • Previous experience leveraging an end-to-end influencer marketing platform, such as CreatorIQ, to build scalable processes • Passion for client service and an ability to juggle multiple projects and changing priorities • Excellent verbal, written, presentation and problem-solving skills • Excellent organizational and project management skills • Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives • Poise and calm under pressure and a desire to immerse yourself in a client's business to become a true partner • Highly confident presenter • A solutions-oriented mindset • Entrepreneurial spirit

Benefits

• Competitive compensation • Ample career and professional growth opportunities • Health, dental, and vision insurance • Retirement savings with competitive employer match • Volunteer and philanthropic activities throughout the year • Educational and social events • The amazing opportunity to work for a high-flying performance marketing company!