Campaign Manager
August 23
🏢 In-office - Vancouver
Description
• Contribute to the development of campaign strategies: Assist in the creation and implementation of campaign strategies under the guidance of senior management • Monitor campaign performance: Track the effectiveness of campaign initiatives and prepare performance reports for review by senior campaign managers • Ensure alignment of marketing materials: Collaborate with the marketing team to develop materials that align with the strategic direction set by senior management • Assist with budget management: Help monitor the campaign budget, reporting expenses and potential overruns to a senior campaign manager • Coordinate with vendors: Assist with the logistical aspects of vendor management, ensuring that contracts and deliveries support campaign needs • Liaise with other departments: Work closely with other departments to ensure campaign efforts are coherent and aligned with broader company goals, providing regular updates to senior management
Requirements
• 2-4 years of experience in a paid media management role, either in an agency or an in-house marketing position • Experience with digital media planning & buying • Certified in Google Analytics, Google Ads & Facebook/Meta • Set-up experience on Search Ads (Google, Microsoft Bing, Yahoo) • Experience managing $3 million+ annual media budgets • General understanding of Facebook Business Manager, DCM, and familiarity with other demand-side platforms • Familiar with media & research tools like ComScore, Emarketer, etc • Familiar in Google Tag Manager to understand tags and be able to identify and troubleshoot issues • Advanced knowledge of Microsoft Excel (Pivot Tables, dashboards, macros, etc.) • Strong understanding of the ad tech landscape • Excellent English communication skills (in-person, phone & email) • Capacity to work under pressure on various business verticals • Strong attention to detail is required • Bonus points Certified and set-up experience on DV360
Benefits
• Hybrid work + Summer Hours • 3 weeks of annual paid vacation • Paid sick leave • Extended Health and Dental benefits + Wellness spending account • Professional development funding • Retirement savings matching
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