August 2
🔄 Hybrid – Vancouver
• Lead global go-to-market strategy and messaging for new and existing products. • Monitor and understand the product technology landscape, including market trends and competitors. • Develop positioning that differentiates the product in the market. • Apply best practices for product launches, pricing, packaging, and positioning. • Collaborate with internal teams to implement marketing strategies. • Manage product launches and releases, both internally and externally. • Produce content and enablement materials for internal teams and customers. • Support the promotion of our products externally through our website, campaigns, press releases, webinars, etc.
• 5+ years of experience in product marketing of mid-market B2B SaaS products, with a strong preference for product-led growth experience. • Experience in marketing SaaS tools to B2C audiences is also beneficial. • Experience with end-to-end product launches in mid-market-focused B2B products. • Ability to execute cross-functionally with sales, marketing, and product teams. • Outstanding messaging and storytelling skills to a business buyer. • Experience in developing sales and marketing presentations and collateral. • Comfortable in a fast-paced, ambiguous environment. • Excellent communication skills and ability to work on multiple initiatives simultaneously. • Strong analytical skills and experience in data-driven decision-making. • An innate sense of curiosity combined with problem-solving skills. • Entrepreneurial, self-starter, and results-driven. • Ability and willingness to be in the office 3 days/week.
• Paid Time Off • Dental, Vision • Prescription Reimbursement • Massage / Chiropractor / Physio Therapy • Life Insurance • Out-of-Country Travel Insurance
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