Paid Search Manager - PPC

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jetfuel.agency

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Jetfuel.agency is a full service digital marketing agency$1. .$1

Paid Search • Paid Social Media Advertising • Facebook Advertising • TikTok Advertising • PPC

11 - 50

Description

• Develop and execute paid search campaigns (Google/Bing/YouTube Discovery) • 50/50 daily split of paid media campaign strategy/planning and execution • Forecast, strategize, execute and optimize paid search strategies on Google, Bing, and YouTube Discovery for our e-commerce suite • Oversee the daily management of campaign media budgets, revenue/conversion delivery, bid management, and keyword expansions/suppressions • Drive overall paid media strategy and associated tactics to meet all client goals • Configure and calculate media mixes and anticipated outcomes • Analyze results and performance via data analysis • Compile, organize and present campaign results, findings, and key takeaways to clientele • Prioritize and manage client quarterly and ad-hoc requests • Proactively grow and nurture client goals to scale spend and test emerging platforms • Fully remote position, with regular weekly and monthly internal and client calls.

Requirements

• 2-3 years of experience in digital marketing and advertising • Knowledge of Google Ads, Google Analytics, Google Tag Manager, Google Merchant Center and Bing Ads • Google Ads & Analytics Certification a plus • Possess an in-depth understanding of Pay-Per-Click (PPC) campaign management and optimization practices • Broad range of experience in multiple advertising channels, including but not limited to: Forecasting and opportunity/gap analysis • Campaign management tools • Demonstrated advanced paid media knowledge • Demonstrated ability to successfully monitor new paid trends and products and evaluate application to agency and client • Research tools/competitive analysis • Budget/pacing and billing • Demonstrated understanding of integrated media, client scope and industry trends • Excellent communicator who is able to craft and tell a consistent story to executives, team members and clients via written and vertical communication • Ability to follow up on tasks to ensure deadlines are hit across many projects at once • Highly strategic and able to balance long term strategy with short term results • Deeply analytical with a bias for action • Ability to dissect data and draw insights that drive the business forward • Natural leader with ability to motivate, coach and drive teams forward • Excellent with numbers and Microsoft Excel

Benefits

• Competitive Pay • Paid Time Off, so you can take some time off to recharge • 100% Remote: avoid the stress and hassle of a commute and raise your productivity. • Flexible work schedule - integrate work with your life instead of the other way around. • Raise your game: work with highly driven individuals and grow professionally and personally