Head of Marketing
April 5
🏢 In-office - Toronto
Description
• Bloom is a community of adults 50+ redefining retirement • Develop and execute comprehensive marketing strategy • Maintain company brand • Collaborate cross-functionally • Lead, coach, and grow Marketing team • Establish marketing analytics processes • Create alignment and set priorities
Requirements
• 5+ years experience in marketing • 5+ years work experience in high-growth SaaS company (B2C) • Proven strategic marketer and hands-on leader • Brand-centric with creative intuition • Experienced in coaching marketing teams • Mastery of data analytics and KPIs for B2C SaaS • Understanding of growing world-class communities
Benefits
• Develop a holistic marketing strategy • Work with Chief Brand Officer • Maintain strong communication with Community and Product teams • Lead, coach, and grow the Marketing team • Establish clear KPIs for reporting on marketing effectiveness
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